Why is TikTok's playback rate so low? What is TikTok's account weight? How to increase account weight?

On TikTok, a dynamic and competitive platform, many creators encounter a problem: their carefully crafted videos receive low or even zero views. This situation often frustrates and confuses creators. In fact, there may be a key factor behind this – account weight. This article will delve into the concept of TikTok account weight, influencing factors, and strategies to improve it.

1. What is TikTok account weight?

TikTok account weight is a comprehensive indicator used within the platform to evaluate account quality and activity. Although it is not directly displayed to users, it has a profound impact on the exposure and recommendation volume of videos. Accounts with high weights are more likely to obtain initial traffic, and then have the opportunity to enter a larger traffic pool and become popular videos. On the contrary, accounts with low weights may face the embarrassing situation of no one paying attention to their videos.

2. What are the factors that affect the weight of TikTok accounts?

1. Account maintenance process : Newly registered accounts need to go through a period of account maintenance to allow the platform to identify and recognize their authenticity and activity. If account maintenance is skipped or ignored, the account weight may be affected.
   
2. Network environment : If the network IP or mobile device used is marked as abnormal or blacklisted by the system, it will directly affect the account weight. Therefore, it is very important to choose a stable and pure network environment. High-quality proxy IP service providers such as Kookeey can help users avoid this problem.
   
3. Work quality : Originality and deduplication are important indicators for evaluating work quality. Copycat or low-quality content is easily detected by the system and downgraded.
   
4. User behavior : including account activity, interaction rate, fan quality, etc. Actively participating in platform activities and interacting with fans can increase account weight.
   
5. Community rules : Violation of TikTok’s community rules, such as posting pornographic, violent, and other content, will directly lead to the account being demoted or even banned.

3. How to improve the weight of TikTok account?

1. Carefully maintain the account : After registering a new account, you should spend time maintaining the account, including completing your personal information, following accounts in the same field, watching and liking videos, etc., to simulate real user behavior.
   
2. Optimize the network environment : Use high-quality proxy IP service providers such as Kookeey to ensure a clean and stable network environment to avoid being misjudged as an abnormal account by the system.
   
3. Improve the quality of your work : Focus on the originality and fun of the content, and improve the quality of your video. For reposted content, be sure to do a good job of deduplication to avoid being detected by the system.
   
4. Active interaction : Keep interacting with fans, reply to comments and private messages in time, and improve the activity and user stickiness of the account. At the same time, you can also participate in the platform's topic challenges and popular activities to increase exposure opportunities.
   
5. Comply with community rules : Strictly abide by TikTok's community rules, do not post illegal content, and maintain a good account image.
   

IV. Conclusion

TikTok account weight is one of the key factors affecting video playback volume. By carefully maintaining the account, optimizing the network environment, improving the quality of the work, actively interacting and abiding by community rules, you can effectively improve the account weight and gain more exposure and recommendation opportunities. I hope that the sharing of this article can help every creator struggling on TikTok, so that your work can get the attention and recognition it deserves.