Facebook advertising is limited? Reasons and solutions explained

In digital marketing, Facebook ads are an important tool for many companies to reach their target audiences. However, during the advertising process, many advertisers will encounter advertising restrictions, which not only affects marketing plans, but may also damage the brand's online reputation. So, what are the reasons for Facebook advertising restrictions? And how can they be effectively solved?

Below, we will analyze in depth the common reasons for advertising restrictions and provide detailed solutions to help you quickly restore advertising permissions.

1. Common reasons for Facebook advertising restrictions

1. Violation of advertising policies

Facebook has strict policy requirements for advertising content, including but not limited to the following:

• No false information, hate speech, or content that violates community standards;
• Promoting certain products or services (such as illegal drugs, adult content, etc.) is prohibited;
• Improper advertising targeting, such as discriminatory audience targeting.

Case: If a health advertisement promotes exaggerated effects such as "quick weight loss, no side effects", it may trigger Facebook's risk control mechanism.

2. Abnormal account activity

The following actions may result in your account being restricted:

• The same account frequently switches IP or device login;
• Access advertising accounts without authorization;
• Modifying ad or budget settings too frequently triggers system detection.

3. Payment issues

Abnormal payment methods may also result in advertising restrictions, such as:

• Using a payment card that has been flagged as high risk;
• Advertising fees are not paid on time;
• The payment account does not match the delivery region.

4. User Report

If an ad is reported by a large number of users as irrelevant or misleading, Facebook may suspend ad delivery to protect the user experience.

5. Proxy IP issue

Using low-quality or data center proxy IP to log in to an ad account may be identified as abnormal behavior by Facebook and trigger risk control.

2. Solutions to Facebook Advertising Limitations

1. Check and optimize your ad content

• Strictly comply with policies: Conduct a comprehensive review of ad copy, images, and videos to ensure they do not violate Facebook's advertising policies.
• Reduce exaggerated publicity: Avoid using absolute words such as "best" and "100% effective"; it is recommended to use more data to support the content.

Tip: Use Facebook’s ad policy tool to pre-screen your content before creating your ad.

2. Ensure account security

• Bind two-step verification: Enable two-step verification to protect your ad account from being accessed by unauthorized users.
• Fixed login environment: Avoid frequent changes of login devices or IP addresses, and try to maintain consistency in account operations.
• Use residential proxy: It is recommended to use Kookeey proxy IP, which provides a real home network IP and avoids risk control issues caused by low-quality IP.

3. Solve payment problems

• Update your payment method: Make sure your payment card is valid and use the same payment information as the region where your ad account is registered.
• Backpayment: Pay outstanding advertising fees in a timely manner to avoid your account being suspended due to arrears.

4. Actively appeal

If an ad account is restricted, advertisers can appeal by following these steps:

• Log in to Facebook Business Manager;
• Find your ad account status in your account settings;
• Click on Complain and provide relevant supporting documents (such as proof of the legality of the ad content).

Tip: During the appeal process, be patient and provide as much information as possible.

5. Use high-quality proxy IP

When you need to place ads in different regions or manage multiple accounts, it is recommended to use high-quality proxy IPs:

• Recommended tool: Kookeey proxy IP can provide pure residential IP, avoid associated risks, and ensure stable account login.
• Localization advantage: Choose the local IP of the target market to avoid risk control caused by the mismatch between the IP and the region where the account is located.

3. How to prevent advertising restrictions?

1. Understand and comply with Facebook policies

Regularly review the latest Facebook advertising policies to ensure your content is always compliant.

2. Maintain account health

• Do not register in bulk or use low-quality accounts for advertising;
• Check the account status regularly to ensure there are no abnormal operations.

3. Optimize the login environment

• Independent IP environment: Use proxy IP to create an independent login environment for each account to avoid IP association problems.
• Stable network: Avoid using public Wi-Fi or vulnerable network environments.

4. Allocate budget reasonably

When adjusting advertising budgets, try to avoid making major changes in a short period of time, as this may be considered an abnormal operation by the Facebook system.

IV. Conclusion

Ad delivery restrictions are a problem that many Facebook advertisers will encounter, but as long as the cause is found and appropriate solutions are taken, the account can be quickly restored to normal operation. Especially in the case of multiple accounts and multiple regions, using high-quality residential proxy services such as Kookeey proxy IP can not only avoid risk control, but also optimize the delivery environment and provide security for the advertising account.

Efficient and secure advertising, from optimizing content to choosing professional tools, will help you achieve greater value with Facebook ads!