When doing cross-border e-commerce, you often hear that IPs are linked. What exactly is IP linking? What impact does it have on us cross-border sellers? How can we prevent it? As a cross-border e-commerce merchant, you must know the answers to these three questions. Today, I will tell you based on my years of practical experience!

What is IP association?

First of all, we need to know that there are two types of IPs. One is static IP, which is a fixed IP address, usually an account and a clean network cable. The other is dynamic IP, which is also the IP used by most sellers. It refers to the use of a limited number of IP address pools. When a user requests, such as a PPTP dial-up request, the IP address allocation server will dynamically allocate an external network entity IP.

Simply put, in order to prevent cross-border e-commerce account association problems, we usually prepare an independent network cable for each account, so that each account can have a unique and fixed IP address. When we operate on the website, the website will record our IP address. If you visit the same website next time, the website will identify the user's identity through this IP. If multiple sellers are identified by the website because they share the same IP address, this will cause IP association, which is very dangerous and often leads to the account being identified as associated. Once a cross-border e-commerce store is detected to be associated due to the same network IP, the result is usually that the store account is directly banned.

How to prevent IP association?

1. Clear Cookies and Browsing History

Regularly clearing your browser's cookies and browsing history can reduce the possibility of our online activities being tracked.

2. Limit information sharing

Limiting the sharing of personal information on social media and other online platforms can reduce the chances of being linked to an IP address.

3. Use a privacy-oriented search engine

This approach reduces the likelihood that search keywords will be associated with our identity.

4. Use cloud servers

The IPs provided by cloud hosts are fixed, but when sellers do not renew these IPs, the IPs will be recycled and resold. Some sellers use previously blocked IPs, which directly leads to their accounts being linked, so they need to hold IPs for a long time.

5. Use different networks

Try to use different IP addresses in different network environments and avoid using the same IP in multiple contexts. It is recommended to use fingerprint browsers such as adspower to simulate different network environments, ensure different fingerprint information for different accounts, and effectively prevent IP association. Its RPA function can also solve the troubles of cross-border people in maintaining accounts, and can automate all complex procedures. There is also a limited-time free RPA event.

6. International dedicated line

Sellers can apply for a fixed IP line from mobile operators, which is a relatively simple and reliable way to prevent account association. One line is one account, but the cost is very high. Currently, only a small number of users are using it.

Summarize

In short, as sellers, we do need to pay attention to preventing IP association. Although the above methods can reduce the risk of association, I think it is still difficult to completely avoid IP association in the current complex network environment. But no matter what, we still have to take measures to prevent it, just as a shot in the arm for ourselves.