Simply put, cross-border e-commerce evaluation refers to sellers obtaining comprehensive service reviews through buyers purchasing items, in order to improve the store's praise rate and weight, similar to the buyer reviews on domestic shopping platforms such as Taobao and Pinduoduo.
For example, on Amazon, a large cross-border e-commerce platform, sellers will contact buyers with needs by publishing product information, and then have buyers make comprehensive evaluations of the store and the products themselves after purchasing the products. These real evaluations are called "Review" and "Feedback" in the Amazon seller management system.
Real and high-quality reviews can bring more display traffic to products, improve store weight and increase sales, so reviews are a quick way to promote sales, and many sellers practice it. However, since it takes a lot of time and energy to find buyers to review, and real buyers may not cooperate with the reviews, it is recommended that you use tools to maintain your own accounts to conduct reviews.
Recommended cross-border e-commerce evaluation tools
Since cross-border e-commerce platforms generally do not allow multiple accounts to operate, and evaluation requires multiple accounts, if it is detected that an IP address is logged in by multiple accounts, it will be determined that the seller is operating multiple accounts, and the platform will block these accounts.

In order to smoothly conduct multiple self-supported account evaluations, merchants can arrange an independent IP environment for each account to avoid monitoring by cross-border e-commerce platforms and avoid account association. Kookeey agent is a powerful tool for cross-border e-commerce evaluation. The static residential IP provided can remain stable online 24 hours a day, pure and exclusive, suitable for registration, account maintenance, and evaluation services on various cross-border e-commerce platforms.
Cross-border e-commerce evaluation process
1. Account registration: Use different proxy IPs to register multiple cross-border e-commerce accounts to facilitate the completion of evaluation business later.
2. IP address: The account IP must be consistent with the city of the delivery address. Since it is a long-term account, it is recommended to use a long-term fixed IP.
3. Information settings: Each account has an independent delivery address, payment method and account information.
4. Behavior simulation: Install a fingerprint browser, switch to an overseas IP, and simulate a real user environment. Treat the account as a real user to browse, collect, add to cart, and other behaviors.
5. Product evaluation: After a period of time, you can purchase the product, simulate the actual arrival time and product experience time, and then evaluate the product.
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