With the development of economic globalization, consumer habits and commodity demands are also changing. Made in China is highly sought after by consumers in more and more countries. Therefore, the overseas market is getting bigger and bigger, and more and more merchants are engaged in the development of cross-border e-commerce. However, the platform's restrictions on IP have always troubled merchants, and many merchants' stores have been banned inadvertently. In order to solve this kind of problem, you must first understand the platform's rules in order to protect your store.
So what are the requirements for IP on different cross-border e-commerce platforms?
Amazon: Because Amazon has sites in multiple countries, Amazon requires that the merchant IP is the local IP of the specific site, and the IP must comply with local laws and regulations. Of course, the local IP needs to be a residential IP, and the data center IP is easily blocked.
eBay: eBay requires that the seller's IP address is from the country or region where the store is located when registered, and the currency and language of the device must correspond to the IP address. Of course, the local IP must be a residential IP, and the data center IP is easily blocked.
Wish: Although merchants are not required to use local IP addresses, it is still recommended that merchants use them, which is convenient for store operations and can prevent future platform detection. The platform will also select appropriate payment methods and logistics methods based on the IP address.
AliExpress: AliExpress does not force merchants to use local IP addresses. However, because the platform can conduct market analysis and strategic recommendations based on IP, and automatically display the appropriate currency and language, it is recommended that merchants use local residential IP addresses.
Shopee: Shopee requires sellers to register and log in using an IP address consistent with the target market. The platform will allocate the corresponding site and backend management system based on the seller’s IP address, and provide corresponding logistics and payment support.
In general, regardless of whether the platform has mandatory regulations, overseas residential IPs are very practical tools for cross-border e-commerce. They can not only help merchants avoid IP audits, but also effectively improve merchants’ sales efficiency and increase store benefits.
However, many merchants will still be blocked after using overseas proxy IPs. There may be three reasons: 1. The IP is not pure; 2. Merchants use data center IPs to impersonate residential IPs; 3. The IP address is inaccurate.
The key to solving these problems is to choose a high-quality and trustworthy agent, such as Kookeey, which provides pure and exclusive residential IP, can be accurately located in the city, perfectly meets the requirements of cross-border e-commerce platforms, and helps merchants operate their stores smoothly.
Of course, it is best to check the IP information after generating it to ensure that everything is safe. The checking method is very simple. Just go to the ipinfo.io website to check the specific IP information, as shown below:
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