YouTube beginners – the skills and tools you need

For content creators or brand companies with cross-border intentions, YouTube has become the most worthy platform for investing in monetization and marketing plans due to its huge potential audience base and commercial value.

According to statistics, 98% of Americans visit YouTube every month, and nearly two-thirds visit it every day. However, YouTube is far from being oversaturated, and if you are looking for exposure channels for your brand, now is the best time to open a YouTube channel.

Here are some beginner tips on how to get more views/subscriptions to achieve your marketing/monetization goals. Read on!

1. Youtube operation tools If you want to do your job well, you must first sharpen your tools. Operation tools are particularly important. Here are some commonly used tools in YouTube operation:

1. Maskfog
The premise of Youtube account security is to have a stable and secure network environment. Operating the account in a stable and independent IP and device can effectively prevent the account from being restricted or blocked due to environmental abnormalities, and ensure that the account will not be affected by the unknown behavior of others with the same IP. Multi-account operation requires batch security management of accounts.

Maskfog fingerprint browser can open multiple browser environments and is equipped with its own exclusive ISP residential IP. It can operate multiple Youtube accounts at the same time in batches, which not only prevents the association between accounts, but also provides a safe and independent browsing environment for each account, reducing operational risks.

2. Kookeey
IP is an important factor in account development, and a good IP is a stable account. Kookeey is an overseas proxy provider that provides static and dynamic data center proxy IPs/ISP residential proxy IPs. It focuses on pure and exclusive enterprise-level proxies with high anonymity and security. It can be integrated into various fingerprint browsers or devices to ensure account security.

3. Tubebuddy
TubeBuddy is a free browser extension that can be installed on Chrome or Firefox. It is mainly used to query and analyze popular keywords and help you select and judge Tags to improve the accuracy of user push.
This tool can not only view your own video tags, but also view other people's video tags. When you see tags related to your video, you can add them to your own video.

4. Social blade
Socialblade is a tool for data capture and analysis. The platforms that can be analyzed include YouTube, FB, TikTok, Twitter, ins, etc.
You can use this website to view the rankings of various YouTube channels, as well as the rankings of channels by country/region. You can also view detailed data of a channel, including subscriptions, playbacks, revenue, etc.

2. YouTube operation strategies and skills In addition to the most conventional production of high-quality content and pictures, YouTube operation requires some tips to refine your operation:

1. Matrix operation. The purpose of establishing community matrix operation is to maximize the audience group, improve content dissemination efficiency, and intercept more traffic. However, it is necessary to do a good job of account anti-association and batch management to effectively improve efficiency.

At the same time, matrix operations can be combined with high interaction to build communities. Producing high-quality content is the key to attracting audiences, and increasing interaction can effectively increase conversion rates. YouTube is a social platform. Properly increasing fan interaction can improve credibility and fan stickiness. Multi-account operations can cooperate with each other to complete a more efficient community building plan.

2. SEO search engine optimization (1) Use relevant keywords in the video title

Keep keywords in your content titles short. Studies have shown that video titles under 10 words perform best in YouTube search results, and more importantly, the goal for title length is a maximum of 60 characters, or 8-10 words (with spaces).

(2) Use relevant keywords in the video description

Keywords are important in your description for the same reasons as above. Use 1-2 keywords to specifically describe your video in the first few lines.

(3) Links to important information in the video description

Use the rest of the description field to introduce viewers to you, your business, and link to your other platforms. High-quality and rich backlinks can also provide SEO optimization.

(4) Set channel tags

Channel keywords are like general tags for your channel, telling YouTube what your main topic is. The title and description of each video are even more important for overall YouTube SEO.

(5) Use playlists

YouTube playlists can help you rank higher in search results because users are more likely to move on to watch the next video, which increases your overall views and watch time. You can add videos from other creators to your playlists, group videos by theme, or keep specific series together.

3. Content verticality Make sure your account’s content is vertical, rather than posting one about food first and then another about skin care. This will make it difficult for YouTube to label and accurately push your account. And make sure your content output has a consistent release schedule. Consistency is more important than frequency. If you can only make a video every two weeks, that’s fine. Sticking to a certain frequency of content distribution is more conducive to account development.

4. Make good use of chapters/timestamps Video timestamps (also called chapters) are clickable links that allow viewers to skip the video and go directly to a certain time point in the video. They can help viewers understand the key points of your content in a short time.