Tips for listing on Google Play: 90% of the secrets from rejection to approval

Listing apps on Google Play is a headache for many developers, especially for small teams or first-time individual developers. The complexity of the listing process and the stringency of the review standards may become a "stumbling block" on the road to success. However, mastering some key skills can easily increase your listing success rate to more than 90%. The following are a few tips summarized in actual practice, I hope they can help you.

1. Optimize app description and materials

1. Application description: Accurate and concise
   • Use wording that complies with Google Play policies and avoid promises (such as "100% performance").
   • Keywords should be close to actual functions and avoid exaggeration.
2. Icons and screenshots: aesthetically pleasing and not misleading
   • Icons and screenshots must be clear and concise, and cannot contain introductory words such as "free" or "download".
   • Make sure your screenshots truly reflect your app’s functionality to avoid user misunderstandings.

2. Strictly comply with Google Play policies

Google Play has clear rules about content, such as prohibiting adult content, false information, and illegal behavior. Developers should read the Google Play Policy Center carefully, focusing on:

• Privacy Policy : Provide a link to a transparent, detailed privacy policy.
• Permission statement : Only apply for permissions that are truly necessary, especially functions that involve user privacy.

3. Detect problems through testing tools

1. Pre-launch checks provided by Google Play Console
   • Use the Pre-release Report to check your app's compatibility on different devices.
   • Fix crashes and unexpected behaviors to improve user experience scores.
2. Recommended common testing tools
   • Firebase Test Lab: Automated testing of compatibility with different devices.
   • Lint tool: detect potential code problems and optimize performance.

4. Reduce the details of audit failure

1. App package naming conventions
   • Make sure the package name is unique and not already taken.
   • Avoid names with trademark disputes or sensitive connotations.
2. Submit complete content
   • Upload all required files such as APK, privacy policy link, trademark release, etc.
   • Make sure the icon, screenshots, and promotional video are consistent with the app.

5. Use AB testing to improve user ratings

Even if the app is successfully listed, a low rating will affect the exposure of the app. Suggestions:

• Use the Experiments feature in the Google Play Console to test different descriptions and creatives and choose the version that gives the best user feedback.
• Check user reviews regularly, respond to and fix issues quickly, and improve user satisfaction.

6. Small team mentality management

• Continuous optimization and iteration : Don’t be discouraged even if you are rejected for the first time. Carefully review the audit report and optimize one by one.
• Track trend changes : Google Play policies are updated regularly, and paying attention to the latest developments can help you avoid unnecessary trouble.

Conclusion

Achieving a 90% success rate for listing on Google Play is not out of reach. As long as you strictly follow the policies, optimize the app details, and make good use of testing tools, even a small team can achieve significant results. I hope these methods can help you successfully list and gain a foothold on Google Play!