When doing business on Amazon, you always have to go through all kinds of worries: worrying about poor sales, worrying about inventory backlogs, worrying about your store being linked, and of course, the biggest worry is your account being blocked.
There are many reasons for Amazon to block accounts: copyright infringement, fake orders, store association, etc., which are often encountered by sellers. Therefore, in order to prevent a series of problems such as account association of Amazon sellers, the editor has compiled the following content for you;
Amazon account related factors:
1. Software: IP address (mainly external IP address), cookies (a simple text file placed on the hard disk by the web server when you use a browser to browse a website, which can record your user ID, password, web pages you browsed, length of stay, etc.), email pictures or flash, etc.;
2. Hardware: computer, network cable IP, router, modem, network card information, hard disk information, etc.;
3. Account information (name, email, address, phone number, credit card, password, etc. can be different), payment account, and related information that may be monitored (domain name registrant, brand registrant, business license legal person)
4. Product: Product similarity should be less than 30% at best. Do not upload the same pictures, titles, product descriptions, etc.
5. When using a cloud server (VPS) for multiple account operations, associations may also occur.
How to effectively prevent Amazon account association
1. The registration information must be brand new, and one set of information must be used to register one site. The phone number and email address must be brand new and have not been registered on other platforms. Once the registration information is submitted, it cannot be modified.
2. One account, one IP, the network environment must be fixed, and the router and network card cannot be the same.
Computer side: Do not operate multiple accounts on the same computer (host) at the same time. It is best to log in to an Amazon account (including the email address bound to the account) only on a fixed and clean computer. Make sure the computer network card, system, and browser are brand new.
Network side: Do not operate multiple accounts at the same time on the same external IP. Make sure the IP router and network card are brand new.
The multi-account operation makes your account registration information appear to be completely independent.
Account information: The account information of multiple accounts must be kept different. The same account information (including credit card, payment account number, phone number, and email address) cannot be used for the same identity.
Product information: The same product should not be too similar on the product page of the account. The image size and product description must be modified. The SKUs of different stores should also be different to avoid association.
Account and password: Amazon does not allow multiple accounts to operate, so the accounts and passwords of different groups must also be different.
Now! The editor has also sorted out the reasons that led to the account being blocked:
1. Infringement of selling by following others
As a foreign platform, Amazon has strong protection for trademarks and intellectual property rights, which is different from China. Once it is determined that the follow-selling is illegal, the warning will be the lightest. You can seek sales authorization and choose popular products, which is also a good choice. In short, it is best to build your own product brand and apply for patent protection.
2. Many negative reviews
Too many negative reviews on Amazon will remove your sales rights or even ban your account
3. Products do not meet standards
The products sold must comply with the mandatory standards of the relevant countries
4. The product does not match the actual product
In order to increase the conversion rate, you can use pictures appropriately to bring a certain visual impact to the target group, but you should also pay attention to the size and not overdo it, otherwise it will lead to bad reviews.
Once the association problem is triggered, it is difficult to appeal. Sellers should be careful and cautious when registering accounts and in daily operations, and must avoid all possible association factors.
However, many sellers, especially new sellers, violate Amazon rules when registering an account, resulting in the account being judged as associated as soon as it is registered, wasting a set of registration information in vain.
This article comes from online submissions and does not represent the analysis of kookeey. If you have any questions, please contact us
