The initial weight of each account on Tiktok is actually the same, but when we start posting videos, the weight/level/rank of each account will gradually change. Each video we post will be given a score or level by the platform. In this way, the platform algorithm determines whether the quality of your video is good or bad, and gives a basic weight value, and this weight value has a great impact on your account.
So today we mainly learn how to build a high-authority account and increase the number of views and fans of the account as much as possible. Because a high-authority account is more likely to get platform traffic push, more likely to get views and fans, to some extent, this account is more likely to explode.
To build a high-authority account, you must pay attention to these four points, and if you can use these four points correctly, your account will be operated more smoothly. If you find it difficult to increase followers or the number of views, I hope today's content can help you.
1. TikTok algorithm logic
The TikTok algorithm recommends content that matches the user's interests. It recommends videos to users based on the following dimensions:
Repost comments, completion rate and replay rate. Mobile phone settings: Big data identifies the user's mobile phone settings, such as time, region, language, etc. Popular music: When a video uses the most popular BGM recently, it is likely to be recommended to more audiences.
Currently, no matter how many fans you have on TikTok, it will not affect the system recommendation. This also means that even if a user has only a few fans or has never posted a video on TikTok, TikTok will treat them equally.
2. Why is my account weight low?
The biggest factor is the quality of the first few works: good ones will give you more traffic and make you better. The content that users see is also good content. It is inevitable for newcomers to move to duplicate works, and it is inevitable that they are not good enough in video selection and processing. Just treat it as a practice, and we will change the account to continue. Secondly, it is the IP. The problem of IP has been mentioned many times. It may be a public node that has been contaminated and marked due to the misoperation of others. The solution is to avoid using public nodes.
3. Create a high-power account
Each overseas TikTok account will receive an initial weight assigned by the platform, which determines the initial video playback volume and future growth potential. Account weight is related to registration and binding information, and also has a certain degree of randomness. Through long-term practice, we have summarized a weight indicator with reference value, that is, to judge the initial account weight level based on the playback data of the first few videos:
① Zombie account: continuously publishes less than 10 videos, and the number of views of each work is around 100 or less;
② Initial weighted account: continuously publish less than 10 videos, with the number of views always between 100 and 500;
③Accounts to be recommended: The number of views of the works is continuously between 1,000 and 3,000;
④ Accounts to be popular: The number of views of the works generally remains above 10,000.
Regardless of the reason for the zombie account and the initial weight account, we recommend that you abandon them as soon as possible and allocate your time and energy to accounts with potential. Of course, eliminating accounts requires certain judgment basis and guidance ideas to avoid misjudgment.
How to create the first five videos? The first five videos determine the overall performance of your account, so it is best for us to maintain the verticality and depth of the content in the first five videos, and try to provide the platform with one of our best videos.
Second, delete the video. If the data is not good, we do not need to delete the video, just hide it. If you keep deleting videos, the platform will think that you are constantly creating low-quality content. Otherwise, you will keep creating and then deleting. It is difficult for the platform to push such an account to the traffic pool.
Third, the verticality of the content. Keep the video content in the same category or field. If you create completely different content, then the previous content will not match your existing user base, and your account weight may be reset.
Fourth, the push of traffic pool and account weight are closely related to the algorithm of traffic pool platform, which mainly judges whether you need to push to the next traffic based on the following three points. First, the diversity of interaction. Including likes, comments and sharing, etc. Second, the immediacy of interaction. That is, how long does it take for users to interact after watching your video. Third, the completion rate of the video. That is, the average length of time users watch your video.
Understanding the factors that affect account weight, we can improve account weight in a targeted manner, which can help us accelerate the process of exploding fans. So students who want to create an account can start now. If you want to explode fans, you must have a clear positioning from the beginning, with vertical and interesting content, and remember to interact with fans more.
This article comes from online submissions and does not represent the analysis of kookeey. If you have any questions, please contact us
