What are the reasons and functions for Amazon sellers to use independent IP to operate their stores?

The development of the domestic e-commerce industry is becoming increasingly fierce. It is very difficult for sellers to stand out. Many sellers choose to open stores on cross-border e-commerce platforms. Amazon, as the largest cross-border e-commerce platform, has attracted many sellers to settle in. Novice sellers do not understand the operating rules, which may cause problems with store security. The following will share with sellers whether Amazon accounts need to use independent IP operations?

What are the reasons and functions for Amazon sellers to use independent IP to operate their stores?

It is recommended to use a separate IP to operate an Amazon account, so as to avoid the situation where the same IP is used by multiple accounts.

1. Amazon account operation: reasons for using independent IP.

Independent IP can better protect the account security of the seller's store, because Amazon requires the same seller to open a store on the same website, otherwise the store account will be closed. The role of operating a store with an independent IP is to avoid different accounts using the same IP to log in and be judged as account association.

2. Amazon account operation: What are the effects of using floating IP?

When Amazon sellers open stores, many sellers use broadband networks provided by service providers. These broadband IPs are actually floating IPs. When the router is restarted, the IP will change.

Although many sellers do not suspend their accounts when operating one or more stores, it only means that the IP used has not logged into other Amazon accounts temporarily, but it does not rule out account security risks.

If you have multiple Amazon accounts in your office network area, there is a risk of using the same IP.

3. Amazon account operation: the benefits of using an independent IP.

Many sellers cannot avoid working in different places when opening a store. In order to ensure the security of the account, sellers can use independent IP to achieve localized store management and facilitate daily operations. Otherwise, if the IP security cannot be determined, sellers will not be able to perform normal store login management in different places.

The above is all the content shared with sellers about using independent IP to open a store. I hope it will be helpful for sellers to open a store. Lianlian Cross-border Payment allows users to conduct cross-border business with peace of mind with professional and considerate services, helping more users to bring excellent products and services to the global market in a more efficient way and better operate.

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