With the wave of Amazon account bans coming in 2025, how can sellers save themselves quickly?

Recently, Amazon sellers have once again seen a wave of account suspensions. Many stores have been suspended for violating platform policies, related issues, abnormal operations, etc., resulting in business losses. In the face of this situation, how should sellers effectively respond and reduce the risk of suspension? This article will analyze in detail the main reasons for Amazon suspensions and provide a complete set of prevention and unblocking guidelines to help sellers maintain stable operations.

1. The main reasons for Amazon account suspension

1. Account association issues
   • The device, IP address, and browser fingerprint are the same, which causes multiple stores to be identified as the same entity.
   • Sharing payment accounts, credit cards, corporate information, etc. triggers Amazon's risk control system.
2. Violation of platform policies
   • Illegal operations: such as abusing evaluation, manipulating comments, using unofficial tools, etc.
   • Infringement issues: selling counterfeit goods, trademark infringement, image or description infringement, etc.
   • Logistics issues: false shipments, delayed shipments, and use of illegal logistics channels.
3. Account abnormality
   • A large number of returns and refunds have led to a decline in account health.
   • A surge in orders or abnormal operations are considered suspicious behavior by Amazon.
   • Violation of buyer data protection rules, such as illegal collection or use of customer information.

2. How to reduce the risk of account suspension?

1. Avoid account association
   • Use independent equipment and a clean network environment (such as a residential IP proxy, such as Kookeey proxy IP ).
   • Each store uses a different browser fingerprint, independent payment account and information.
   • Stay away from shared WiFi and avoid using public networks to manage your store.
2. Comply with regulations and avoid illegal operations
   • Strictly abide by Amazon policies and avoid using black technology to fake orders and manipulate reviews.
   • Pay attention to intellectual property protection and ensure that all products are compliant.
   • Choose high-quality logistics services to ensure that orders are shipped on time and reduce negative feedback.
3. Improve account health
   • Pay attention to store performance indicators such as ODR (order defect rate), LDR (late shipment rate), etc., and keep them within a safe range.
   • Actively handle buyer complaints and refunds to avoid affecting account status due to too many disputes.
   • Check store policy updates regularly to ensure you are in compliance with Amazon’s latest requirements.

3. What to do if your account is blocked

1. Confirm the reason for the ban
   • Check the performance notification in the background and confirm the type of account suspension (such as association suspension, performance suspension, infringement suspension, etc.).
   • Contact Amazon customer service or submit a work order through the appeal portal to learn the specific violations.
2. Preparing complaint materials
   • Submit a detailed appeal letter as required by Amazon, including:
     • Problem description: Explain the background of the reason for the account being blocked.
     • Corrective Actions: List specifically the improvement plans that have been taken.
     • Future plans: How to prevent similar problems from happening again.
3. Submit a complaint and follow up
   • Submit an appeal letter through the Amazon Seller Support Center and wait patiently for a response.
   • If the initial appeal is rejected, analyze the reasons and adjust the plan and submit it again.
   • If multiple appeals are unsuccessful, you may consider hiring a professional appeals service or lawyer to intervene .

IV. Conclusion

Amazon’s account suspension is a major challenge for sellers, but it is not impossible to deal with. The key is to take preventive measures in advance to ensure that the account is independent and operates in compliance with regulations, while maintaining a good store health. If you are unfortunately blocked, rationally analyzing the problem, preparing appeal materials, and patiently communicating with Amazon are the keys to unblocking.